U.S. BANK STADIUM PREVIEWS NEW FOOD AND BEVERAGE OFFERINGS AHEAD OF THE 2021 VIKINGS SEASON
Thursday | Sep. 23, 2021
Fans attending Vikings games and upcoming events this fall at U.S. Bank Stadium will enjoy a fully re-imagined food and beverage program throughout U.S. Bank Stadium, including partnerships with several Twin Cities vendors. The new menu items and various beverage options will update the venue’s 32 concessions stands, 67 portable stations, and six bars on the main and upper concourses, as well as impact the offerings in the six premium clubs.
“Aramark is thrilled to announce the details of its re-imagined food and beverage program at U.S. Bank Stadium,” says Jenifer Freeman, General Manager, Aramark. “The new and curated stadium menu offers more local favorites than ever and is sure to deliver a fresh and elevated gameday dining experience to Vikings fans this season.”
Aramark worked closely with vendors and local partners to curate a balanced concession program with a focus on elevating core food items including nachos, burgers, pizza, chicken tenders, and cheese curds, while also highlighting variety. Local partnerships include:
• Bacon Social House (Minneapolis, MN)
• Be Graceful (Edina, MN)
• Curds N’ Cakes (Foreston, MN)
• Dough Dough (Bloomington, MN)
• Heritage Tea House & Wings (St. Paul, MN)
• Lola’s (Minneapolis, MN)
• Market BBQ (Minneapolis, MN)
• Nashville Coop (St. Paul, MN)
• O’Cheese (St. Paul, MN)
• Original Hockey Mom Brownies (St. Paul, MN)
• Parlour Bar (Minneapolis, MN)
• Popped Corn (Minneapolis, MN)
• Revival (Minneapolis, MN)
• Rusty Taco (Originated in Minnesota)
• Sebastian Joe’s (Minneapolis, MN)
• T Rex Cookies (Minneapolis, MN)
“We are proud to offer opportunities for local vendors to showcase classics and Minnesota favorites at U.S. Bank Stadium,” says Michael Vekich, Chair of the Minnesota Sports Facilities Authority. “With improvements spanning from local partnerships to the latest in technology-related elements, we continue to serve a world-class food and beverage experience for all stadium guests.”
Fans will also notice new technology elements including self-checkout markets that visually identifies and scans food and beverage items in a single transaction, available via Mashgin. U.S. Bank Stadium is also providing a cashless experience for fans by requiring purchases to be made via credit or debit cards, or by using contactless options like Apple Pay.
“Sunday’s game will mark the first time Vikings fans have attended a regular season game at U.S. Bank Stadium in nearly two years,” said Vikings Chief Operating Officer Andrew Miller. “A crucial piece of creating a memorable return and a first-class fan experience revolves around the food and beverage program. We are proud to unveil new Vikings partners and the many outstanding local restaurants that we will be featuring at our games.”
Among new food and beverage partnerships, the Vikings welcome Pothole Pizza – only from Kwik Trip – as the new pizza provider for U.S. Bank Stadium. Pothole Pizza will offer the Pep Rally or cheese varieties at four concessions stands throughout the concourses.
Vizzy Hard Seltzer is now the Official Hard Seltzer of the Minnesota Vikings. Eight different flavors of Vizzy Hard Seltzer and Vizzy Lemonade will be available for fans at a fully re-branded space inside the Legacy Gate and throughout the stadium.
The Vikings have also partnered with Miller Lite and Aramark to create the “Northern Lite” bar on the upper concourse of U.S. Bank Stadium where fans can purchase beer and Bloody Mary’s. Additionally, Absolut and Crown Royal are both featuring new bars on the main concourse.